The BlueStar workforce includes leading energy industry professionals from utilities, generators, and retail suppliers. BlueStar's Executive Management blends these highly-skilled and varied backgrounds to create a company dedicated to high-quality customer service and innovation.
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Guy H. Morgan, Chief Executive Officer
In his capacity as Chief Executive Officer of BlueStar Energy, Guy is responsible for setting the company's course and ensuring that the high standard of service BlueStar Energy customers have come to expect is maintained. Guy has led BlueStar's growth from a small two-person operation in 2002 to the second fastest-growing company in the US in 2008. Today, BlueStar Energy continues its reign as one of the fastest- growing and largest independent energy suppliers in the country. Guy previously served as Chief Executive Officer of UtiliQuote, a successful energy consulting venture he co-founded with Aaron Rasty. He received his introduction to the world of electrical systems as a nuclear reactor operator aboard U.S. Navy submarines. Guy recently received the 2011 Ernst & Young Entrepreneur of the Year® Award for the Midwest Region. He is a disabled veteran and is President of Lima Charlie, Inc., a 501 (c)(19) non-profit organization dedicated to expand business opportunities for Disabled Veterans. He earned a BS in Finance from the University of Maryland and graduated from the U.S. Naval Nuclear Power School. More recently, Guy is a graduate of the Advanced Management Program at Harvard Business School. |
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Aaron D. Rasty, Co-Founder & President, Energy Solutions
Aaron is responsible for bringing distinctive value to specific business segments by developing innovative solutions that include Retail Electric Supply and Demand Side Management (DSM) services. A veteran of the deregulated energy industry, Aaron's experience in the competitive electricity markets spans 17 years, including co-founder and Chief Operating Officer of UtiliQuote. Through Aaron's leadership, BlueStar has become one of the fastest-growing retail energy suppliers in the United States as ranked by Inc. Magazine on its annual list of fastest-growing companies in the U.S. in 2008, 2009, 2010, and 2011. Aaron was also featured in Crain's Chicago Business 40 Under 40 in 2008.
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Steven J. Strobel, Executive Vice President & Chief Financial Officer
Steve leads the financial organization, overseeing the company's finance, risk management and corporate development activities. Steve brings to BlueStar extensive and deep experience in high performance companies. Before joining BlueStar, Steve was President of McGough Road Advisors, a privately held finance consulting firm. Prior to that, from 2003 to 2008, Steve was with Motorola, first as Senior Vice President and Corporate Controller, then as Treasurer. Steve has also held senior financial positions at Owens Corning and Kraft, where he was CFO of Kraft Canada. Steve currently serves as a Director for Newell Rubbermaid, Inc. (NYSE: NWL). Steve holds a BS in Accountancy from the University of Illinois and an MBA from the University of Chicago.
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James C. Petersen, Chief Operating Officer
& President of Retail Energy
Jim is responsible for the growth and profitability of the retail energy business, and manages and improves the company's market entry, customer service, billing, reporting and other operational activities. Prior to joining BlueStar, Jim enjoyed an extensive career with Motorola, Inc., first as an Electrical Engineer and ultimately as Senior Director of Sales, where he was responsible for all commercial and operational activities to launch mobile devices with the largest carrier in North America. Jim holds a Six Sigma Master Black Belt certification, a BS in Electrical and Computer Engineering from the University of Illinois, and an MBA from the Kellogg Graduate School of Management at Northwestern University.
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Troy D. Hammond, President of Demand Side Management
Troy leads the company's DSM business which includes energy efficiency, demand response and distributed generation products and services - all of which help customers use less energy. Prior to joining BlueStar, Troy was a senior executive at Pittsburgh, PA based Plextronics, helping to build this start-up into an internationally recognized leader in printed solar cell and lighting technology. Previously, Troy was an Associate Principal at McKinsey & Co. where he served energy industry executives on their strategic and operational challenges. Troy has Bachelor of Science degrees from Milligan College and Georgia Tech and also holds a Ph.D. in Atomic Physics from MIT.
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Alberto Ruocco, Chief Information Officer
Alberto leads the information technology team, enabling BlueStar's strategy and growth. With more than 26 years in the IT industry, Alberto's transformational leadership has impacted a wide range of companies in various industries spanning local to global entities and all functional areas. Most recently, Alberto was an EVP for The Revere Group, the Chicago-based business and information technology subsidiary of NTT DATA, a leading global consulting firm. Prior to The Revere Group, he was a Senior Manager in Deloitte Consulting's CIO Advisory practice and VP of Process & Information Technology at Kerry Americas, a wholesale supplier of food ingredients to the global market. Alberto holds a BA from Yale University and an MBA from the Kellogg Graduate School of Management at Northwestern University.
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Jon M. Casadont, Chief Legal Officer
As Chief Legal Officer of BlueStar Energy, Jon oversees all regulatory and legal matters for the company. Jon has not only represented BlueStar's interests for over nine years, he also serves as a leading advocate for customer choice in retail electric markets. Prior to leaving private practice, Jon had served as counsel for BlueStar while working for a Chicago law firm. After guiding BlueStar Energy through Federal and State regulatory certification proceedings, he joined the company as General Counsel in 2004. Jon was recently selected as a National First Chair Award recipient for 2011 for Top General Counsel. Jon received his BA from the University of Wisconsin and his JD (High Honors) from the Chicago-Kent College of Law. In 2011, Jon joined United States Senator Mark Kirk's Energy Advisory Board.
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Joyce Dickerson, Chief Culture Officer
Joyce is an accomplished human resources executive with 15 years of progressive experience in organizational development, change management, benefits & compensation, mergers & acquisitions, employee communications and cultural initiatives. Complementing this expertise are exceptional inter-personal/relationship-building skills, impassioned leadership, an aptitude for mission-driven communications and proven ability to guide organizations through tremendous change, with an overriding focus on producing results by aligning employee performance to organizational objectives. Joyce holds a Bachelor of Arts degree in Psychology from Millikin University.
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Dave Daily, Senior Vice President of
Corporate Development & Finance
Dave focuses on the development of BlueStar Energy's growth initiatives as well as financial analysis and planning. Prior to joining BlueStar, Dave was a Vice President at Houlihan Lokey where he managed numerous M&A and financing transactions in the industrial and energy sectors. He started his career as a Naval officer in the U.S. Navy's Nuclear Propulsion Program. Dave holds a BS in Civil Engineering from the University of Notre Dame and an MBA in finance from the Wharton School of the University of Pennsylvania.
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Wayne Callham, Vice President of Energy Efficiency
Wayne leads the Lighting Services team within the Demand Side Management group and has more than 23 years of experience in the lighting industry. His background in applying energy-efficient technologies has evolved from 11 years representing lighting distributors, seven years as an executive of a lighting manufacturer, and four years as director of lighting projects for energy services companies. Wayne 's accomplishments include the training of lighting resource centers of Osram Sylvania, General Electric, Philips Lighting, Advance Transformer and Lightolier.
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Mike Lindert, Vice President of Electric Sales
Mike manages the electric sales team, which is structured to engage customers across multiple geographies and segments including national accounts and direct sales. Responsible for BlueStar's electric sales efforts in all markets, Mike brings more than 10 years of retail energy experience with Direct Energy, Constellation New Energy and Enron Energy Services. In addition, Mike spent 10 years at Motorola with assignments in North America and Asia/Pacific spanning multiple divisions including cellular subscriber, corporate and cellular infrastructure group. Mike holds a Six Sigma Black Belt certification, an APICS CPIM, a BBA in Operations Management from the University of Wisconsin-Whitewater and an MBA from the Graduate School of Management at Loyola University Chicago.
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Graham Leith, Vice President of Energy Management
Graham has overall accountability for energy supplier management, electricity business risk practices, load forecasting, scheduling and electricity product structuring. Graham brings a depth of energy industry experience to BlueStar, from leadership roles at Centrica plc, Ontario Power Generation, TransaCanada Energy and most recently heading up sales and marketing for the Canadian solar energy company Photowatt Solar. He also held senior positions in Centrica's North American (Direct Energy) and UK (British Gas) operations including credit operations, product structuring, pricing, marketing and sales. Graham holds a BBA from Wilfrid Laurier University's School of Business and an MBA from the Schulich School of Business at York University. |
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Madelon A. Kuchera, Assistant General Counsel,
Vice President of Regulatory
Madelon oversees the regulatory affairs for BlueStar Energy. Throughout her career, Madelon has played a leading role in federal and state policy decisions that first introduced competition to local telephone and wireless markets, and most recently to the energy utility markets. As an advocate for customer choice in the traditional utility space, Madelon has worked for both private and government sectors and her span of experience covers policy in 50 states. Madelon holds a BS in Economics and Masters in Economics/Finance from the University of Wyoming and a JD from the John Marshall Law School.
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Kurt Baldassari, Director of eCommerce
Kurt brings 16 years of expertise in interactive marketing, product marketing and eCommerce to BlueStar Energy. He is responsible for the strategic development of BlueStar Energy websites; ensuring superior online service is delivered to the company's expanding commercial and residential markets. Kurt was most recently director of eCommerce at Sears Holdings and previously was responsible for CDW.com, a top 10 eCommerce website where he oversaw all online marketing and eCommerce activities. He graduated from Northern Illinois University with a BA in Journalism.
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Isabelle Ryan, Corporate Controller
As Controller, Isabelle leads the company's accounting, financial reporting and treasury activities. She has more than 23 years of experience in a variety of accounting and finance related roles including 10 years with a Big Four audit firm, seven years in the leasing and equipment finance industry with the latest position as a divisional CFO and several years in an entrepreneurial company focused in the children's media space. She is a graduate of Indiana University with a BS in Accounting and a CPA.
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George Voorhees, Director of National Sales
George has more than 25 years of energy experience in both the regulated and unregulated utility environments. He has an in-depth market perspective on energy sales, current market conditions and legislative and regulatory issues that impact BlueStar Energy. George's experience has assisted numerous clients over the years with metering and engineering insight not typically found with other deregulated suppliers. He has a proven track record of success with many of the nation's fortune 500 companies. George received his undergraduate degree from Truman University and his graduate degree from Bradley University.
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Gib Armstrong, Director of Government Relations
Gib assists with product development, as well as market development, government, regulatory and sales support in the mid-Atlantic. As a former Pennsylvania State Representative, he served on the Energy Committee and ran the House Clean Energy Caucus. Gib serves on the Pennsylvania Energy Development Authority as part of the Technical Review Committee. During his time in the Marine Corps, Gib was promoted to major and served as an artillery officer and comptroller. He is a graduate of the U.S. Naval Academy and holds a BS in Political Science with minors in Chinese and Engineering.
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